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Human Memory and Product Design

Human Memory and Product Design

By Seda Japp Ph.D.
From a human factors perspective, focusing on the strengths of computers and weaknesses of humans might give interesting insights for product design to minimize use errors. What do computers really do better than us?

Core’s Summer Company Party

Core’s Summer Company Party

Core took a break from the hustle-and-bustle and enjoyed a beautiful August Philly afternoon at Linvilla Orchards. Core’s employees, as well as their families, took a hayride through one of Philly’s favorite apple-picking spots, munched on some apple-cider donuts, and...
5 ways to get a participant to talk to you

5 ways to get a participant to talk to you

By Patricia Anderson, MSE

Imagine a participant comes into your study room. She is not sure what to expect during her session; she’s not really sure what she’s supposed to do. Maybe she’s nervous, maybe she’s bored, maybe she’s got 10,000 things to do today and has a lot on her mind. Maybe she felt things did not go so well in the session, and after many questions from the Moderator about how she interacted with the device she is starting to feel a little “tested” or judged.